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“Desert Storm” on CD-ROM via
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“Desert Storm” on CD-ROM via Time|Warner New Media
Contact: Robert Pondiscio
Time Magazine
1271 Ave of the Americas, Rm.2719
New York, NY 10020
(212)522-5196
Contact: Linda Rich or Kim Sudhalter
Warner New Media
3500 W. Olive, Suite 1050
Burbank, CA 91505
(818)955-9999
Applelink: WNM.MKTG
NEW YORK, N.Y.--TIME magazine will pioneer a new form of publishing with
“Desert Storm: The First Draft of History,” a multimedia magazine on CD-ROM.
The disc, designed to be used with a personal computer, will be available April
22, 1991.
A joint venture between TIME Magazine and Warner New Media, “Desert Storm” will
give readers a week-by-week look at the Gulf Crisis as covered by TIME, and
will include an extraordinary volume of war-related stories, reports,
photographs and maps.
The disc will contain the equivalent of over 6000 pages of information,
including unique material previously unavailable to the public. "Desert Storm"
consists of original dispatches from TIME correspondents around the world, pool
reports, audio recordings and hundreds of photographs -- the “building blocks”
that go into producing TIME every week. Individual stories, reports, pictures
and audio are organized in a simple, easy-to-follow format, indexed
chronologically and by subject matter.
“We've tried to bring the immediacy of TIME Magazine to electronic publishing,”
says Stan Cornyn, president of Warner New Media. “That means layers of depth
beyond the one-time experience of news. We hope this ‘first draft of history’
will present the news as never before.”
CD-ROM (Compact Disc - Read Only Memory) is similar to the Compact Disc
familiar to music lovers, except that the information stored on the CD is
accessible via the personal computer. A Macintosh computer and a CD-ROM drive
are required to run "Desert Storm."
A RUNNING HISTORY OF THE WAR
"Desert Storm: The First Draft of History," will offer a computer user the
option to pick a week during the war and gain immediate access to TIME
reporters’ files, pictures and audio tapes filed during that week. The disc
follows the evolution of a story as it develops from a bureau or war zone,
through the hands of reporters, writers and editors, to the actual article as
it appeared in TIME.
To create this full-color, multi-media experience, thousands of reports,
pictures and audio clips from TIME journalists in the Middle East and bureaus
around the world were assembled and processed for the disc publication during
the course of the war.
“We are attempting to publish practically overnight in a medium that typically
takes six months to a year to create a finished product,” says Dick Duncan,
executive editor of TIME. “We've been assembling information chronologically
since the U.N.’s January 15th deadline, encoding it for the disc as quickly as
we can.”
The “Desert Storm” CD-ROM will be available from computer software and other
retail stores for a suggested list price of $39.99. Distributors carrying
“Desert Storm” will include WEA, Ingram Micro D Inc., Macamerica, Merisel,
Educorp Computer Services and the Bureau of Electronic Publishing.
SPECIAL OFFER--Warner New Media has arranged for Apple employees to purchase
Desert Storm for only $25.00 through Apple's company store. This offer expires
May 31, 1991.
Warner New Media, Time Warner's electronic publishing division, is a company
developing new forms of information-rich entertainment from mixes of graphics,
music, interactivity, animation, computer control, narration and video. By
coupling information and entertainment resources to state-of-the-art
technology, Warner New Media is defining future home entertainment. Its Audio
Notes series of computer-enhanced, interactive music CD-ROMs includes Mozart's
“The Magic Flute,” Beethoven’s “The String Quartet” and Brahms’ “A German
Requiem.”
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4/19/91